According to the authoritative research center Euromonitor International, the volume of online trade in Russia is about $ 10.5 billion a year. Over the past few years, we have become actively buying a lot of things via the Internet: from clothes to refrigerators and even cars.
In order not to stay away from such a fashionable trend as shopping on the World Wide Web, today we offer to your attention Top 10 Most Popular Things to Buy Online.
10. Medicines
Online pharmacy is a fairly young type of network trade. But thanks to the attractive pricing policy, this method of buying drugs is becoming more and more popular. The most popular Internet pharmacies on the Runet are 36i6 (366.ru), Pilli (piluli.ru), Rigla (rigla.ru) and IFC Pharmacy (apteka-ifk.ru).
9. Software
Most often, software from Microsoft and antivirus programs are purchased over the Internet. Enterprises and companies often order software online for organizing document flow and bookkeeping. And don't forget about the thousands of mobile applications for Android, iOS and other systems.
8. Toys
Moms on maternity leave are especially fond of buying toys over the Internet. After all, they have almost no time to go shopping. And it is on the network that you can find rare car models or figures of characters from your favorite cartoons. The largest online toy stores in Russia are mytoys.ru, detmir.ru, toy.ru and the corresponding section of the OZON.ru hypermarket.
7. Cosmetics and perfumery
Creams, decorative cosmetics and fragrances can be purchased online for really cheaper than in a real store. In addition, you can buy professional cosmetics online, which are often distributed through beauty salons with a huge mark-up. In search of beauty, you should pay attention to parfumart.ru, aromat.ru and cosmoprofi.ru. You can order cosmetics in foreign stores with delivery, for example, at feelunique.com or iHerb.com.
6. Large household appliances
Many people buy refrigerators, TVs and ovens online with pleasure. Thus, you can save at least 10% of the rather big cost of equipment. Popular stores of large household appliances are, for example, mvideo.ru, holodilnik.ru, domostroy.ru.
5. Tickets to the cinema, theater, concert
Standing in line at the checkout is completely out of fashion today. It is much easier to go to the site, choose a time, a place in the auditorium and pay for a ticket with a card or electronic money. Almost all major movie theater chains offer online shopping and booking services. And tickets for concerts and theatrical performances can be found at kassir.ru, redkassa.ru and concert.ru.
4. Train or plane tickets
When buying a ticket over the Internet, you can choose the most profitable option out of dozens of possible ones without leaving your home. About services of finding the cheapest flights we already wrote. A train ticket can be bought, for example, on the Russian Railways website or at ozon.travel.ru.
3. Clothes and shoes
The top three of the most popular online goods are clothing. Among Runet stores, Wildberries.ru, Lamoda.ru, Butik.ru are leading here. Many foreign online stores, for example, ASOS.com or Nextdirect.com, also deliver free to Russia.
2. Books, stationery
Books via the Internet are purchased both in paper and in the now popular electronic form.The largest online store of books and stationery is, of course, OZON.ru. Labirint.ru, books.ru and read.ru are also taken to compete with the leader.
1. Small household appliances and electronics
Smartphones, tablet computers, multicooker, bread makers, hair dryers and blenders are sold by the thousands every day online. Ulmart.ru and OZON.ru are the leaders of online trade in electronics and small appliances in Russia. And, of course, do not forget that Russians buy the lion's share of gadgets at online auctions such as ebay.com, amazon.com, and taobao.com.