In the era of wholesale import substitution, it is high time to turn to domestically produced goods. Moreover, Russian brands have managed to establish themselves outside the country.
Today we offer the top 10 world famous Russian brands... Domestic watches, cars and, of course, automata have found their fans all over the planet.
10. Lada
Despite the clearly skeptical attitude of Russians towards their auto industry, Lada is quite well known outside the Russian Federation. AvtoVAZ products can be found on the roads of Eastern and Southern Europe and in some countries of the Middle East.
9. Aeroflot
The largest national carrier is a member of the SkyTeam alliance, which includes airlines from four continents. Aeroflot's route network includes 12 transcontinental and 5 transatlantic flights; the company is one of the safest in Europe and is recognized by foreign passengers.
8. ABBYY
Even in Russia, not everyone knows that the most famous OCR program ABBYY FineReader was developed by a domestic company. The ABBYY brand appeared in 1989 in Moscow. Today the group consists of 14 international companies with 1,250 employees and 900 outsourcers. ABBYY software products are used by over 40 million users in 200 countries.
7. Marussia
Sports cars under the Marussia brand were invented by showman and race car driver Nikolai Fomenko. Unfortunately, the company was liquidated in 2014. But over the 7 years of the brand's existence, Marussia racing cars have begun to be recognized by motorsport fans not only in Russia.
6. KamAZ
Legendary Russian trucks are famous all over the world. KamAZ trucks are known for their endurance, unpretentiousness and high carrying capacity. About 15% of the company's shares belong to the Daimler concern.
5. Kaspersky
One of best antivirus it is successfully used by both Russian and foreign users. Kaspersky Internet Security enjoys well-deserved popularity, as it annually proves its effectiveness in the fight against advanced developments of malware creators.
4. Clock "Raketa"
These watches are produced by the oldest in the country Petrodvorets watch factory. The watch is presented at international exhibitions Baselworld, and the most famous Russian model Natalia Vodianova was attracted to the brand's advertising. The brand is becoming more and more popular among foreign connoisseurs of quality watches.
3. Gazprom
The undisputed leader in the energy industry is one of the world's 100 largest companies. The company has assets in Greece, Turkey, Germany, Austria and dozens of other countries. And thanks to sponsorship at major international events - sports championships, olympiads - the brand is one of the most famous in the international arena.
2. Stolichnaya
In the 1990s, the rights to the brand were registered by businessman Yuri Shefler, whose company Spirits International (SPI), registered in Luxembourg, subsequently produced this famous vodka. And only in 2015, a court in Rotterdam ruled that all rights to Stolichnaya should soon be returned to the Russian authorities.
1. Kalashnikov
The most famous Kalashnikov assault rifle in the world. Over the entire history of the brand, about 70 million units have been produced. Kalashnikov appears in films, books are written about him, reproduced in computer games. And among Arab sheikhs, ordering a gilded machine gun is considered special chic.