Success stories from the founders of great companies, practical advice, original ideas - all this can be gleaned from books on business. Among the huge variety of "business" literature, it is not easy to choose really worthwhile things.
Today we offer our Top 10 best business books, which includes both works that have become classics and modern editions of recent years.
10. Rework. Business without prejudice (D. H. Hensson, J. Fraid)
This book became an instant bestseller because it overturns the traditional view of the "right" business. The authors, who are themselves successful entrepreneurs, offer a fresh look at their own business.
9. Million Dollar Habits (B. Tracy)
The author argues that in order to be successful, you need to change your habits. In a fun way, Tracy talks about how you can achieve any heights by changing your behavior, interests and passions.
8. Think big and don't slow down (D. Trump)
The multibillionaire and founder of the Trump dynasty dispels many of the illusions about doing business in his book. Trump calls for persistence, abandonment of dreams and active work.
7. Ogilvy on advertising (D. Ogilvy)
The best book on advertising comes from a talented businessman who wants to share the secrets of how advertising posters and advertisements work. "Ogilvy on Advertising" will be of interest to both beginners in their field and more experienced businessmen.
6. Rich Dad Poor Dad (R. Kiyosaki)
The author tells the story of his own life, proving that our parents influence our perception of wealth. Kiyosaki had both a father and a mentor, both of whom had their own view of financial success. The book helps to understand what is truly valuable and helps to achieve well-being.
5. From good to great (D. Collins)
This book is listed by Time as one of the 25 greatest business books. The author presents to the readers a deep study, the purpose of which is to understand why some companies grow into huge empires, while others fail.
4. I am like everyone else (O. Tinkov)
The owner of a number of companies, the author of many projects shares his own success story with readers. The book does not contain clear instructions or an action plan, but it motivates and sets you up for success.
3. Startup (G. Kawasaki)
This book is a guide for all readers who have already decided that they definitely do not want to work in the office on a schedule set by someone, who wants to be successful in their own business. Kawasaki is a renowned player in the world of investment in innovation. He knows exactly the signs of a successful startup and is willing to share them.
2. Guerrilla Marketing (J.K. Levinson)
The author describes those tricks of sellers that make us laugh or cry, but never leave us indifferent. Most of these techniques do not require financial investments, but they can significantly increase business efficiency.
1. Manager career (Lee Iacocca)
Iacocca is a legend in the business world. He was president of Ford and also chairman of the board of Chrysler.After the publication of the best book on business, The Career of a Manager, Lee had to write another book, The Career of a Manager. Afterword ", in which he gave answers to the readers' questions that came after the release of the first part.