Advertising can be perceived in different ways. For some it is the engine of trade, for others it is a kind of art, for the third it is an annoying obstacle on the air. Well, for the heroes of our today's rating, advertising is the main type of activity and a source of considerable income.
The AllAdvertising.ru portal has published rating of the most influential companies in the advertising market in Russia, which got a hundred of the best. We bring to your attention the Top-10 most significant domestic advertisers.
10. "Progression"
Is an advertising agency founded in 2001. Among the services are the development and implementation of advertising campaigns, product promotion, marketing. Among the clients of the company are Schwarzkopf, Coca-Cola, Nestle, Sberbank, MasterCard, Russian Standard, Nivea, Pringles and others.
9. RNTI Media Group
- the largest player in the advertising market among regional companies. All other members of our top ten are “based” in Moscow and St. Petersburg, while RNTI is headquartered in Kirov. The holding includes 38 companies in 13 cities of Russia.
8. "Ingate"
specializes in premium search advertising, online advertising campaigns, and brand support for online marketing. The company has been on the market since 2000. Among the clients of the agency are: Peugeot, ROSNO, Coca-Cola, Nestle, Gazprombank, Troika Dialog, M.Video, L'Oreal, Sportmaster, Philips and others.
7. TWIGA
Is an independent communications group offering a full range of services on the market for advertising creation, product promotion, design, PR and marketing. The company dates back to 1993. Today, TWIGA's clients include MTS, Levi's, Kia, Campomos, Novartis, Hansa, Renault, ROSNO, Rosti's and many others.
6. "Media Arts"
Is a strategic partner of the international communication group Interpublic. The Media Arts group includes 15 companies, including an advertising, branding and design agency. Among the clients of the company are Leo Burnett, McCann Erickson, Ogilvy, TBWA and others.
5. ROUEN
has been on the market since 1996. The company provides a full range of services for the development and placement of outdoor advertising. The company's billboards are installed along all major federal highways in Russia.
4. "Gallery"
has been working on the Russian and Ukrainian markets for 18 years. In the field of outdoor advertising, the company offers customers more than 30 types of media. The company accounts for 10% of the Moscow outdoor advertising market. Gallery's clients include such companies as M.Video, Metro Cash & Carry, Citibank, Mirax, Sberbank and others.
3. "Trend Video International"
specializes in the development and placement of television and radio advertising. Among the clients are the largest domestic TV channels and radio stations: Channel One, 2x2, STS, Russia, Channel Five, Radio Russia, Radio Mayak and others.
2. "Alcazar"
offers advertising on NTV, Channel 3, TNT, TV Center, MIR, Red Media cable channels. The company was the first among Russian TV advertising sellers to start selling video traffic on the Internet, having signed an agreement with RuTube.
1. "Russ Outdoor"
- the largest domestic operator in the field of outdoor advertising. Among the formats offered by the company are billboards, outdoor furniture, extra-large format, media in airports and supermarkets. Russ Outdoor has been on the market since 1995.Among the clients of Avon, Coca-Cola, PepsiCo, L'Oreal, LG Electronics, Volkswagen, Beeline, MTS, Sberbank, Davidoff, Nivea, Reebok, TNT TV channel, Nokia, BMW, Dove, Kommersant and many other companies.